The formula for a great logo

After 15 years of designing logos, I’ve begun to find some commonalities in successful logos that stand the test of time.


Why your business name matters

Why a good name means being remembered & why being remembered means more business! An excellent real life example from our recent holiday.


6 things to consider when hiring a brand designer

Choosing a designer to create your brand identity is a daunting prospect. It’s a leap of faith but with a little due diligence and consideration you can find your partner to success.