BACKGROUND:
StrideOn Australia is a provider of high-quality mobility devices for purchase or hire that brings freedom and independence to their customers.
TASK:
The brief was to maintain the feet of the old logo but modernise the brand and simplify the website and print communication. The other important task was to create a highly functional website that would automate a lot of their time-consuming manual processes such as taking hire bookings and sales over the phone as well as shipping estimates.
SOLUTION:
The brand was modernisation with a fresh colour palette and modern type. The clever use of graphic people silhouettes paired with their existing product photography demonstrates the product and brings it to life without an expensive photoshoot. To keep the website on a budget we started with a WordPress template that we edited heavily and installed a booking plug-in, e-commerce plug-in and courier plug-in (amongst others).
SERVICES PROVIDED:
Brand identity development and design
Brand application
Brochure
Website design
WHAT OUR CLIENT HAS TO SAY:
BACKGROUND:
Six30 is a active and compression wear brand that was originally positioned in the sport tech space. Over time the brand positioning and product offerings evolved into a fashion forward active lifestyle space and they required a new logo to reflect the new brand positioning.
TASK:
The brief was to create a modern yet timeless and logotype that was clean and minimal but unique to them. It also needed to be one colour to allow for cost effective screen-printing onto garments.
SOLUTION:
A custom logotype was created in an extended sleek san serif and ownable detailing on the X and 0. The 0 was given a strike through (European style) to to clearly define it as a number not a letter.
SERVICES PROVIDED:
Logo
Web banners
WHAT OUR CLIENT HAS TO SAY:
BACKGROUND:
Nutri-Tech Solutions (NTS) is an established and innovative Sunshine Coast business which aims to reduce chemical reliance, regenerate the soil, boost plant vitality and enhance human health.
TASK:
The brief was to revolutionise the dolphin of their old brand identity as it was distinct and memorable however it’s exact form was no longer serving them as it did not portray them as the innovative, progressive, scientific and dynamic company that they are.
SOLUTION:
The solution was to retain the memorable green dolphin but to bring the brand identity into the 21st century and portray the business as the professional, viable, innovative and scientific by modernising the dolphin into a graphic 1 colour logo with forward movement and dynamism.
RESULTS:
Sales have increased by 50% and staff morale has been boosted.
SERVICES PROVIDED:
Brand strategy
Brand identity development and design
Brand application
Brand guidelines
Website design
Website development
WHAT OUR CLIENT HAS TO SAY: